The Project

After Fat Heads had redeveloped their website with a brand new look, Hartbrights were keen to produce a stylish brochure to match. The brief was to take Hartbrights' collection of service and product images along with short but descriptive text and follow the same style guidelines as the website.

Hartbrights wanted to continue the black, grey and red theme as they felt this made the photography more striking.

Fat Heads developed the brochure using a clean linear grid system to match the very uniform structure of the website and other marketing material they had produced for the sign specialists. The grid system allowed the client to swap and change images around without compromising the design and layout of the artwork.

Fat Heads added some neat additional features such as picking out quotes from the copy and placing it in striking red boxes throughout the brochure. We maintained the simple black and grey gradient throughout and also used it on the cover to allow the Hartrbights logo to stand out.